Portuguese footwear took centre stage at Willy Chavarria’s latest show at Paris Fashion Week, thanks to a collaboration with two Portuguese leading brands, supported by APICCAPS.
Portuguese footwear was in the spotlight at Willy Chavarria’s latest runway show, presented during Paris Fashion Week. The footwear collection was developed in collaboration with the Portuguese industry, bringing together Luis Onofre (women’s footwear) and Mariano Shoes (men’s footwear), with the support of APICCAPS.
The collection was designed in-house by Chavarria’s team and produced in Portugal in the scoop of BioShoes4All project. “I wanted the footwear collection to feel very signature in the colors I used – very chic, but also very commercial”, the designer explained. “I really want a commercial response to this range. The rollout will be similar to when I started with bags, going to market through select specialty stores and direct-to-consumer, allowing the business to grow naturally”.
Women’s styles include the Furia, featuring sculpted heels that appear to wrap around the toes, and the Pepa, a classic pump reimagined through a variety of shearling treatments. Production is carried out in partnership with APICCAPS and two Portuguese factories, one dedicated to men’s footwear and the other to women’s. “We have a men’s factory and a women’s factory that we are using in Portugal, and it’s working out well”, Chavarria noted.