Agência para o Investimento e Comércio Externo de Portugal


Bluepharma adopted the inclusive system, ColorADD - Color Identification System code, as an integral part of the rebranding process of its pharmaceutical packaging.

This process was carried out as part of the celebration of the brand's 20th anniversary, which will be celebrated this year.


It is a pioneer and innovative project in the world, in the area of ​​the pharmaceutical industry, which seeks to alleviate a problem that affects 350 million people worldwide.